Friday,
April 5

12:30 PM - 6:30 PM
Registration Check-In & Pick-Up

1:00 PM
Event Grounds Open

1:00 PM - 6:30 PM
Kids’ Zone Open
BFGoodrich Proving Grounds Open

3:00 PM - 3:30 PM
Proving Grounds Intermission

7:00 PM
Event Grounds Close

7:00 PM - 9:00 PM
Broadway at the Beach Kickoff Party


Saturday,
April 6

6:30 AM - 8:30 AM
4-Wheel Parts Beach Crawl
*Driving from 2nd Ave N to 24th Ave N

10:30 AM - 6:30 PM
Registration Check-In & Pick-Up

11:00 AM
Event Grounds Open

11:00 AM - 4:00 PM
Carolina Driveline Show-N-Grime Car Show

11:30 AM - 6:30 PM
BFGoodrich Proving Grounds Open

11:00 AM - 6:30 PM
Kids’ Zone Open

2:00 PM - 3:00 PM
Proving Grounds Intermission

6:30 PM
Vendor Area Closes

6:30 PM - 9:00 PM
Saturday Night Concert - “Cowboy: The Ultimate Tribute to Kid Rock”
*FREE for all Jeep Jam registrants and Saturday General Admission ($5.00)


Sunday,
April 7

6:30 AM - 8:30 AM
4-Wheel Parts Beach Crawl
*Driving from 2nd Ave N to 24th Ave N

10:30 AM - 4:30 PM
Registration Check-In & Pick-Up

11:00 AM
Event Grounds Open

11:30 AM - 5:00 PM
BFGoodrich Proving Grounds Open

11:30 AM - 4:30 PM
Kids’ Zone Open

1:00 PM - 2:00 PM
Proving Grounds Intermission

5:00 PM
Event Grounds Close