Ultimate Guide to 2026 Myrtle Beach Jeep Jam Registration and Add-Ons

The countdown is on. Myrtle Beach Jeep Jam returns October 30 through November 1, 2026, bringing three full days of Jeep culture, coastal energy, and nonstop action back to the Grand Strand.

Registration officially opens Friday, April 17 at 9:00 AM, and the most in-demand experiences—especially Beach Crawls and premium add-ons—are expected to go quickly.

Built on the momentum of 2025, this year keeps the formula that worked. Same pricing. Same core experiences. A fully dialed-in event, with new features rolling out in the months ahead.

Jeep Registration ($100): 

Register your Jeep for the Myrtle Beach Jeep Jam and unlock exclusive benefits designed to make your experience unforgettable. Here’s what’s included with your registration:

  • On-Site Jeep Parking: Park your Jeep right in the heart of the action, ensuring you’re always close to the excitement.
  • Unlimited Access to the Proving Grounds (Obstacle Course and Mud Pit): Put your Jeep to the ultimate test on our thrilling course, designed for fun and adventure.
  • Access to Add-Ons (Beach Crawl, Show-N-Grime, Poker Run ,VIJ Experience, etc.)
  • Two Show Admission Wristbands: Share the Jeep Jam experience with a friend and enjoy full access to all the event has to offer. Additional wristbands are just $5!
  • One Swag Bag: Take home a collection of MBJJ goodies to commemorate your time at the event.
  • One Official Event T-Shirt: Celebrate your participation with a custom event shirt, available in sizes Small to 5XL.
  • Three Days of Adventure: From tackling the Proving Grounds to browsing vendor village, your registration ensures non-stop fun across the entire event.

Don’t miss out on this incredible opportunity to be part of the Jeep Jam community. Register your Jeep and gear up for an unforgettable weekend!

Sunrise Beach Crawl ($65):

(add-on to Jeep Registration)

Start your day with the stunning views of the Myrtle Beach coastline during the exclusive Sunrise Beach Crawl! Here’s everything this memorable experience includes:

  • Beach Access Decal: Your registration comes with a special decal for one (1) Jeep, granting access to the beach for the Beach Crawl.
  • Passenger Inclusion: The fee covers all passengers in your Jeep, as long as everyone has a seat belt. Gather your friends or family and share this incredible ride together!
  • Official 2026 MBJJ Beach Crawl T-Shirt: Commemorate the occasion with a Beach Crawl T-shirt, available in sizes Small to 5XL. The exciting new design will be unveiled closer to the event.
  • Limited Availability: Participation is capped at only 250 Jeeps per day, making this an exclusive opportunity you won’t want to miss.
  • Route Announcement in October: The exact path of the Beach Crawl will be determined closer to the event due to ongoing beach projects. Rest assured, it will be a breathtaking drive along the shore.
  • NOTE : Daylight Savings Time ends on Sunday November 1st. 

Don’t miss your chance to roll onto the sand, enjoy the sunrise, and create lasting memories. Register to secure your spot!

Premium Parking ($50):

(add-on to Jeep Registration)

Make your Jeep Jam experience stress-free and convenient with Premium Parking, offering exclusive access and proximity to all the action. Here’s what’s included:

  • Close Proximity to Entrance Gates: Park in a prime location near the event’s walk-in entrance, making it easy to access the festivities on foot.
  • Premium Parking-Only Drive-In Entrance: Skip the general traffic and enter through a dedicated drive-in parking lot entrance, reserved exclusively for Premium Parking pass holders.
  • All-Weekend Access: Premium Parking guarantees you a spot in the designated lot for all three (3) days of Jeep Jam. While individual spots aren’t reserved, there’s space for every Premium Parking pass sold.
  • Required for Show-N-Grime & Trunk-or-Treat Registration: Our popular Show-N-Grime and Trunk-or-Treat competitions take place within the Premium Parking zone, so they require the Premium Parking add-on in order to participate with your Jeep.

Upgrade to Premium Parking for exclusive access and hassle-free entry to Jeep Jam!

Show-N-Grime (+$25)

(add-on to Premium Parking)

The Myrtle Beach Jeep Jam Show-N-Grime Jeep Show is set for an epic lineup of rigs judged on everything from spotless shine to proudly worn mud. Whether your Jeep is pristine or gloriously grimy, this is where the best—and dirtiest—stand out.

  • Saturday 10/31 in NW Corner of Premium Parking Lot
  • Participant arrival: 11 AM – 1 PM
  • Judging: 1 PM – 3:30 PM (be in place by 1 PM)
  • Awards: 4:00 PM at the Mud Pit viewing area
  • 25+ Awards (Subject to Change):
  • Top 5 Overall Award Winners
  • Top 2 in each class:
    • CJ (pre-1986)
    • YJ (’87–’96)
    • TJ, LJ (’97–’06)
    • JK (’07–’17)
    • JL (’18–Present)
    • JT Gladiator
    • Other
  • Additional Categories:
    • Most Off-Road Capable – Built to conquer
    • Cleanest Jeep – Showroom shine
    • Dirtiest Jeep – Mud earns respect
    • Most Abused Jeep – Scars tell the story
    • Jeepers’ Choice – Crowd standout
    • Best Themed Jeep – Any creative theme that reflects your style

Show-N-Grime includes Premium Parking for all three days. Compete for custom Jeep Jam Show-N-Grime trophies and show off your rig—clean or caked in mud. This one’s shaping up to be bigger than ever.

Trunk-or-Treat (+$0)

(add-on to Premium Parking)

Halloween is rolling into Myrtle Beach Jeep Jam with a lineup of decked-out rigs ready to take over the Show-N-Grime Lot. Jeepers Creepers: Trunk-or-Treat happens Friday, October 30 from 4–6 PM, putting the spotlight on the Creepy Jeeps.

From subtle Halloween touches to full-blown haunted setups, this is where creativity shows. Go spooky, funny, or completely over-the-top and stand out. Participating Jeeps will hand out candy and compete for five awards:

  • Spookiest Jeep
  • Most Creative Jeep
  • Best Kid-Friendly Jeep
  • Best Movie / TV Jeep
  • Jeepers’ Choice

Jeepers Creepers : Trunk-or-Treat takes place within the Premium Parking Lot and requires the Premium Parking add-on to participate. Jeeps must be parked, staged, and fully decorated by 3:45 PM and remain in place until 6 PM.

VIJ Experience ($200 pp):

(add-on to Jeep Registration)

Enhance your Jeep Jam adventure with the exclusive Very Important Jeeper (VIJ) Experience, designed for those who want premium perks and unparalleled access, all weekend long! Here’s what’s included:

  • Elevated Viewing Area: Enjoy the best views of the obstacle course, mud pit, and all the action from a private, raised platform.
  • Food and Beverages: Refuel daily with a variety of food and drink options provided just for VIJs, served in a covered dining area.
  • Exclusive VIJ T-Shirt: Take home a custom-designed T-shirt available in sizes Small to 5XL.
  • Private Restrooms: Skip the lines and enjoy premium restrooms reserved exclusively for VIJs.
  • Special Gift: Receive a surprise keepsake to commemorate your VIJ experience. (This will NOT be a Badge, but they are available for pre-order or on-site if you’d like a MBJJ26 Badge)
  • Custom Lanyard: Show off your exclusive status with a sleek VIJ lanyard.
  • Raffle Tickets: Increase your chances of winning awesome prizes with included raffle entries.
  • Early Access to the Obstacle Course and Mud Pit: Get a head start and hit the course before the crowds arrive.

Spots are limited—secure your VIJ Experience and enjoy Jeep Jam like never before!

Poker Run ($35):

(add-on to Jeep Registration)

Get ready for an adventurous day of fun, strategy, and Jeep camaraderie with the Poker Run! Here’s what’s included in this exciting Jeep Jam activity:

  • Poker Run Scorecard: Your registration includes one (1) scorecard to collect your poker hand as you make your way through the event’s thrilling stops. Will you hold the winning hand?
  • Official Poker Run T-Shirt: Commemorate your participation with a custom-designed Poker Run T-shirt, available in sizes Small to 5XL. Show off your Jeep Jam spirit in style!
  • Event Details: The Poker Run takes place during the day on Thursday, October 29th, making it the perfect kickoff to an incredible Jeep Jam weekend.
  • Support Neighbor-to-Neighbor: A portion of the proceeds from the Poker Run will benefit Neighbor-to-Neighbor, giving you the chance to enjoy the event while contributing to a great cause.

Join the Poker Run for a day filled with excitement, friendly competition, and unforgettable memories.

Don’t Miss Out!

The Myrtle Beach Jeep Jam is a family-friendly event that welcomes Jeep lovers from all over the country. With something for every member of the family—and Jeeps of all shapes and sizes—this is the ultimate celebration of Jeep life.

Secure your spot early to ensure you don’t miss out on this unforgettable experience. Registration opens April 17th, so visit MBJeepJam.com to sign up and get ready to join the Jeep Jam community this fall. We can’t wait to see you there!

Details Subject to Change

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